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WPA Webinar with Chaille Brindley: How Concerns Over Pallet Quality Will Shape the Future of the Industry and What You Can Do About It

July 29, 2026 12:00 PM - 1:00 PM (PDT)

Description

As supply chains become faster, more automated, and less forgiving, pallet quality is moving from a back-office concern to a strategic industry issue. Damaged, inconsistent, or poorly specified pallets can disrupt automated handling systems, increase product damage, create safety risks, and strain customer relationships.

In this timely webinar, Chaille Brindley, publisher of Pallet Enterprise, will examine how rising concerns over pallet quality are shaping customer expectations, production practices, inspection standards, and competitive advantage. Attendees will learn about the push toward pallet quality: what is changing, why it matters, and how pallet companies can respond before quality problems become lost business.

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Western Pallet Association
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